London-based DaaS firm WhenFresh has announced the closure of a £3m Series A round.
The round, fully subscribed by CLS Data Limited (part of the CLS Group), also drew support from a series of undisclosed investors from the InsurTech and FinTech sectors.
Co-founded by Alan Dean and Mark Cunningham, WhenFresh uses predictive customer analysis to help firms identify key life events that will trigger purchasing decisions.
WhenFresh claims it’s proprietary algorithms are able to pinpoint exactly when customers are likely to spend more or dramatically less, thus giving customers advance notice of upcoming events.
The Bank of England published its new Monetary Policy Report on 7th May 2020 – supported by WhenFresh data. WhenFresh have worked with the Bank of England (BoE) for many years our data and analytics have featured in BoE research & White Papers on several previous occasions. However, in the face of the lock-down due […]
Firstly, the WhenFresh team would like to wish that you and yours stay safe and well in these challenging times. While we are in uncharted waters, we are pleased to report that at WhenFresh, as a 100% digital data organisation, we are not far off ‘business as usual’. The nature of our business has meant […]
07 Feb 2020: Joanne Atkin of Mortgage Strategy Gazette reports on why M:Qube is different… M:Qube is about to launch into the mortgage market but it is no ordinary lender – it’s a fintech business first and a mortgage lender second… … Tony Connell, chief product officer, with a tech background at FICO, Visa Europe, Experian […]